Find a Fractional CFO in Atlanta to support your business.
McCracken's active network of Fractional CFOs support the Atlanta area. A Fractional CFO can support your business on an as-needed basis, giving you full flexibility.
Fractional CFOs are great options for companies that don't want to commit to the full-time hire of a CFO.
Atlanta's Tech Startup market is active and rapidly growing. Fractional CFOs are a great option for companies that don't have the budget or need to hire a full-time CFO.
Our Fractional CFOs are available to support your company regardless of where you are located. If you need us on site, we can accommodate that as often as it is needed.
Fractional CFOs are not just for startups. Businesses that are well-established in the area may reach a size where the guidance of a CFO is needed when it was not previously. A Fractional CFO is the perfect solution for an established business to test the utility of a CFO's impact on the business.
If you are a large company, it's likely you already have a full-time CFO. Fractional CFOs engage with large companies regularly for support on special projects and other areas where specific expertise is required.
Fractional CFOs can provide a new perspective on challenges you may have been facing over a long period. They can identify undiscovered risks and opportunities for your business. Their deep expertise is available for your business to tap into for a fraction of the cost of a full-time hire.
Fractional CFOs are accounting experts that can help you review your current policies and procedures and make recommendations for improvements where necessary. Financial reporting is the medium through which owners and stakeholders can monitor the financial health of the business. Without adequate reporting in place, gaining a clear picture into the business is difficult.
A fractional CFO can support your company through special projects or through occasional guidance on complex issues. If you are facing a complex financial challenge and don't have the internal expertise to overcome it, a fractional CFO can be a sounding board by which you can identify the optimal solution for your business.
Organizing your financial information in time for tax season can put large strains on your existing internal staff. A fractional CFO can help you streamline this process, saving your company precious hours. They can also help you create a strategy to minimize your tax liability and optimize your tax assets.
Key Performance Indicators (KPIs) are data points that quickly inform the performance of certain aspects of your business. A fractional CFO can help you establish relevant KPIs in different areas and create dashboards that allow you greater visibility into performance.
You don't know what you don't know, which makes it difficult to ask for help in areas where you are not sure what the improvements are or if they're even needed. We will commonly perform an assessment of your organization's finance function at the start of any engagement. It is the CFO's job to inform the CEO about both what is needed from a finance perspective as well as where finance can contribute additional value to the overall vision of the company.
Fractional CFOs work a flexible number of hours based on the changing needs of the business they serve. This could be a few hours a month up to 10 or 20 hours a week.
Fractional CFOs are used to working flexibly and on-demand. This means that you may need them close to full-time for a few weeks before converting to a low number of hours for ongoing guidance. Your business may not need the full-time support of a CFO, but having fractional guidance to support your controller and advise your CEO can be an invaluable asset in creating company strategy.
A startup can benefit from the council of a seasoned industry CFO from day one, but realistically the startup won't have demands on their finance and accounting function that warrant the involvement of a CFO until they've raised seed capital. Preparing for future rounds of funding is just one of the many areas that a fractional CFO can add value to a startup.
A fortune 500 CFO may not make the best fit in a startup environment. Similarly, a fractional CFO with a background in telecommunications is unlikely to have the expertise needed in a healthcare organization. A CPA can be a great credential to find in a CFO, but not every company will need a CFO with a heavy background in accounting. Circumstances vary for each company depending on the stage and needs of the organization.
A fractional CFO's involvement depends greatly on the stage and needs of the organization. In smaller companies, the fractional CFO may personally take on a broad set of responsibilities, including managing the books, negotiating contracts, and more. In a larger company, the fractional CFO may oversee and guide the controller who manages the accounting function as well as other leaders in the finance function.
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