Insights and discussions on topics that support the office of the CFO.
What happens when you raise prices? This guide to price elasticity of demand explains how to predict customer response and protect revenue.
Discover the meaning of income elasticity of demand, how to calculate it, and what it reveals about consumer behavior and product strategy.
What is dynamic pricing, and how can your business use it to grow profitably?
Stuck between pricing high and losing deals—or pricing low and losing money?
Are tariffs good or bad? Discover the pros, cons, and business implications of trade tariffs.
What’s a fractional CFO, and is it time for you to hire one? Discover how part-time CFOs help businesses scale faster.
Think foreign sellers pay tariffs? Think again. Discover who’s really footing the bill.
The CAPM formula helps calculate expected returns based on market risk. Understand each component see real-world examples and best use cases
Discover how WACC drives smarter investment decisions. Learn the formula, avoid costly mistakes, and use this critical metric.
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